So, you’ve seen the guy on TV. He’s all beard, boots, and big ideas. That’s Marty Lagina.

But what does he actually do for a living? Is he just a treasure hunter who yells at rocks? Nope. His real job is way stranger—and cooler—than you think.

The Money Pit Myth

You know Marty from The Curse of Oak Island. He’s obsessed with a hole in Nova Scotia. A hole that may—or may not—hold pirate gold.

He spends millions drilling, digging, and getting excited about rusty nails. It’s gloriously ridiculous.

But here’s the kicker: that’s not his day job. Oak Island is his passion project. His real cash comes from somewhere else entirely.

Marty Lagina, Wine Wizard

Meet Marty Lagina, vintner. Yes, the treasure hunter makes wine. His company is called Mari Vineyards, and it’s in Michigan.

He grows grapes on the shores of Lake Michigan. The climate is brutal—cold, windy, snowy. Perfect for making bold reds and crisp whites.

Marty is literally wrestling with nature for a glass of Cabernet. It’s a different kind of treasure hunt. His wines even have names like “The Curse” and “Seek No Further.”

Rick And Marty Lagina Net Worth – IKIDRick And Marty Lagina Net Worth – IKID

Wait, He’s an Engineer Too?

Here’s the plot twist: Marty is a licensed professional engineer. He owns an energy company called Heritage Sustainable Energy.

They build wind farms and solar panels. Marty harnesses the wind to power your toaster. Then he uses that money to dig for gold. Brilliant.

He’s literally turning air into treasure—just not the pirate kind. The man is a one-man ecosystem: wind, wine, and weird holes.

The Family Business

Marty grew up in a big Italian family in Michigan. His dad was a teacher. Money was tight. Marty and his brother Rick always dreamed of Oak Island.

But Marty got practical. He earned a law degree from the University of Michigan. Then he switched paths and became an engineer. He’s a walking, talking mid-career crisis—if that crisis paid off.

He calls himself a “recovering lawyer.” But he’s really a full-time obsessed human with a side hustle of making juice.

Always Experimenting: Marty Lagina On Energy, Traverse City, And His TVAlways Experimenting: Marty Lagina On Energy, Traverse City, And His TV

The Oak Island Hustle

Let’s be real: Oak Island is Marty’s true love. He’s been digging since 2006. Over $20 million spent. No major treasure found—yet.

But every season, he finds something. A Roman sword? A treasure chest? A perfectly preserved coconut fiber? The show eats it up.

Marty’s job is to be the skeptical realist on screen. He rolls his eyes at wild theories. Then he quietly funds the next crazy excavation. He’s the Scrooge McDuck of archaeology.

Wait, Is He Rich From TV?

Surprisingly, the TV show doesn’t pay his bills. The History Channel covers production costs, but Marty and Rick put in their own money. Lots of it.

He’s rich from his energy company and vineyards. The TV fame is just icing on the cake. A very dusty cake covered in swamp mud.

What Curse Of Oak Island's Alex Lagina Really Does For A LivingWhat Curse Of Oak Island's Alex Lagina Really Does For A Living

Marty once said he’d keep digging until he’s “dead broke or dead rich.” That’s either inspiring or insane. Probably both.

The Real Quirky Facts

  • Marty owns a vineyard where the grapes are harvested by machines that look like alien robots. He named a wine “Aetos” after a Greek eagle.
  • He speaks fluent Greek. His grandparents immigrated from Greece. He runs his family like a Greek council—lots of shouting, lots of love.
  • He once said his dream job would be “diving for shipwrecks.” Instead, he digs on land. Close enough.
  • His Michigan winery has a cave restaurant. Yes, a cave. Because Marty can’t do anything without making it mysterious.

So, What’s His Daily Routine?

Morning? Tasting wine from a barrel. Lunch? Reviewing soil samples from Oak Island. Afternoon? Arguing with his brother about a sixteenth-century coin.

Evening? Checking wind turbine output on his phone. Then planning next year’s dig. It’s a lifestyle, not a job.

Marty doesn’t punch a clock. He punches through bedrock. His calendar is written in grape juice and mud.

What Makes Him So Fun to Watch?

Marty is the guy you’d want at a dinner party. He’s smart but not a snob. He’s wealthy but drives a pickup truck. He gets excited about rusted metal.

He brings dad jokes to archaeological digs. He wears the same tattered fleece jacket for years. He’s like your uncle who accidentally discovered a pirate map.

What Does Marty Lagina Do For A Living?What Does Marty Lagina Do For A Living?

And he never gives up. Even when the haters say Oak Island is a hoax, Marty just takes out his wallet. Again.

The Big Picture

Marty Lagina is a modern-day adventurer. He uses wind power to fund wine to fund a pirate hunt. It’s a absurd, beautiful, capitalist fairy tale.

He proves that you can be practical and crazy at the same time. Pay your bills. Then chase a dream that everyone calls stupid.

Real treasure isn’t gold. It’s a life this weird. Marty found it—one grape and one hole at a time.

So next time you see him on TV, remember: he’s not just a treasure hunter. He’s a winemaker, a wind farmer, a lawyer-recovering, Greek-loving, mud-obsessed madman with a plan.

And honestly? We’re all a little jealous.